Education Sessions
Listen to this fascinating story of building an entirely new corporate culture, rekindling customer relationships and reaching out to new ones in completely untraditional ways. Ken Schmidt, former director of communications for Harley-Davidson Motor Company, has kept the same philosophy of life and business through the years, "Never do what's expected, make yourself as noticeably different as possible and have a lot more fun than you're supposed to." Schmidt played an active role in one of the most celebrated turnarounds in corporate history - and got paid to ride motorcycles. He worked with Harley-Davidson from 1985-1997, restoring the company's image, creating demand for its motocycles and serving as primary spokesperson to the media and financial communities. In 1997, Schmidt joined Chicago-based marketing firm VSA Partners. He started his own business, Ken Schmidt Company, in 1999. Today, Schmidt is a frequent speaker to business groups and academic communities around the world, sharing his expertise with many of America's leading brands. Schmidt is the author of the book, 100 Years of Harley-Davidson. General Session
The shift in the business cycle trend that lays ahead demands that we prepare our businesses for a changed set of circumstances. Maximizing profits during the 2008-2010 period is going to be very much a function of facing the realities of changing Phase Management Objectives™. It is possible to prosper through the forthcoming malaise, but it requires knowing what the salient indicators are that we should follow, what are some of the potentially countercyclical markets (both within the US and outside of our economy), and what are the major pitfalls to avoid. The above must be considered in the context of the US ' ongoing dominant position in the global economic community, higher energy prices, and dramatically different demographic trends around the globe. We will equip the CEO with the knowledge needed to make informed, timely decisions going through the future, and making those decisions with confidence and objectivity. About Brian: An economist with the Institute for Trend Research since 1982, Brian Beaulieu has served as the executive director since 1987. He has been primarily engaged in applied research in business cycle trend analysis, growth cycle trend analysis and the utilization of cyclical analysis at a practical business level. The applied research conducted by the institute includes domestic and international economic issues. He is also engaged in fundamental research focused on long-range quantitative forecasting of basic industrial and financial trends. Beaulieu has been an economist with the Institute for Trend Research since 1982. He has been consulting and advising companies throughout the US and in Europe and Japan on how to plan for, and prosper through, the business cycle with all of its ramifications on capital resource needs, labor, capacity, pricing, interest rates, competitive pressures and gross margins.
Today, businesses must operate and succeed in very competitive and constantly changing environments requiring a new generation of leadership. A key attribute of the successful leader in the fast-paced business world of today is having the skills and knowledge to effectively lead change and transition in their organization, driving innovation, and creativity for improved performance. Too often, leaders face change as a management challenge, not fully understanding and leveraging the personal transitions employees confront. These transitions are the source of employee resistance to change and require the leader's focus and attention. By better understanding the relationship of change and transition, the effective leader strives to create an organization that challenges itself to move beyond reacting to change, to one that creates change as a competitive advantage. Edgar Papke brings his experiences as a CEO consultant and organizational psychologist to provide practical solutions and approaches to leading change, providing you the skills needed to lead organizational change and transition. Beginning with an overview of the rapid social and business changes taking place in our modern-day lives and the affects on your business and employees, Papke offers proven tools, techniques and best practices that you can directly apply to your organization, getting employees to move beyond their resistance and implement the initiatives required for your organization to leverage its competitive edge and grow. Learn how to:
Value to Attendees: Participants will learn valuable insights and tools they can put into immediate use in managing the changes and transitions their organizations and employees are going through. They will leave with actions that they'll want to implement and lead with. About Edgar: Edgar Papke is an international veteran and award-wining presenter for Vistage and TEC, and is well known for his insightful and authentic approach to his presentations and workshops. He is the founder and CEO of Living Change, Inc., and is dedicated to transforming how people think about change and transition. As an organizational and leadership psychologist he works with clients and speaks to audiences on topics related to organizational and personal change and transition, business strategy, organizational culture, and leadership. He consults and coaches CEOs and their leadership teams to align their strategy, culture, and leadership to attain higher levels of personal, team, and organizational performance. Over the past 17 years, as a speaker and facilitator, Papke has delivered over 800 presentations and workshops to approximately 40,000 participants and attendees. He has served as a host for PBS television and radio, and holds a master's degree in organizational psychology from Regis University. For more information about NBMDA contact us at (888) 747-7862 or via e-mail by clicking here. |
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NBMDA - North American Building Material Distributors Association
